#CoffeeTalk

Coffee Talk | The B Werd

On an unrelated note, from past holiday gift guides, you seem to be a pretty good gift giver. My boyfriend’s birthday is coming up and it’s a weird time because I’m in the process of moving, so funds are limited but I still wanted to get him something nice or even just do something sweet. Especially since I’m moving to his city so we’ll no longer have to be long distance! So it’s an exciting time. Do you have any gift suggestions? I’d appreciate the help!

Personally, I’d say that’s all the gift he needs! LOL I think thoughtful gifts go a long way… for women. Most men are pretty simple and would be pleased with a sentimental gesture or a small gift. Maybe you can look into how expensive would it be to have a local cook come into his home and prepare dinner for you two? It may be less expensive than what you’d spend at a steakhouse. If you’re in a different city, you could surprise him by mailing him a box of his “favorites”. His favorite snacks (no chocolate, it’ll melt in the mail), mini bottles of his favorite liquor, a record from his favorite artist, a book from his favorite author, etc. with a sweet card. All that for under $100! If you’re just wanting to get a gift, try a record player, a nice bottle of cologne, a card holder, or monogrammed whiskey glasses.

What kind of advice would you give to someone that KNOWS they want to start a business and be their own boss but has no idea where to even start? I moved to Atlanta about a year ago after I graduated with a marketing degree. I have struggled to get a job in my field ever since. I have no friends here so I just work and work. I struggle every single day with trying to find my passion in life. I have no talents or anything of that sort to go off of. I just really need some advice. How did you know what you wanted to do in life? I am only 23 but life is going by so fast and I have been feeling so down and unaccomplished since I graduated. What can of advice can you give me so I can find my passion like you did? Anything would help!

I feel your pain entirely. I had a bit of a quarter-life crisis when I turned 23 about where my life was going to go and what I was going to do with it. The good news is that there truly is no better age than 23 to zone-in on what you feel your passions are and how you can be using them to work for yourself. Here’s a quick blog post on what I went through and how I narrowed in on mine. I would not consider myself particularly talented. I can’t play any instruments, I don’t know graphic design, I’m not overly athletic or well-versed enough in hair and make-up to be a YouTube star. What I knew when I got started was that I was a good writer and I had valuable things to say. It wasn’t until later that I connected brand building from my corporate job, to my personal brand, to doing it for others. One thing about finding your passion is that you have to constantly be looking for it. Every day, around every corner in every convo with every stranger, because you never know what’s going to spark your “aha!” moment. Also, realize that there are still ways to be a “boss” without identifying your passion. Look for holes in the current market to find opportunities. Does Atlanta need more corporate landscape companies? Or maybe you can bake and find a way to provide alcohol infused treats for events around the city. Make a list of 10 things you enjoy doing, then brainstorm a way to make money from each. Shoot me an email if you need help!

I’m a (fairly) recent graduate and just completed a post-grad internship. Since then, I’ve had trouble finding my first full-time permanent position. I’m in the sports industry, which is a grind. I made sure to get professional experience relating to my industry during undergrad, often times having multiple jobs at once and struggling. I’ve built a pretty solid resume and I thought it would pay off but it doesn’t seem that way as I’m still unemployed. From following your blog, I know that you didn’t have much trouble finding a job after graduating but can you give me some help on what I may be doing wrong or tips on how to get noticed through a computer?

You’re experiencing the main reason why I was worried to begin with, I just got “lucky”. So many of my college friends couldn’t find jobs in their fields for months after graduation. Realistically, submitting your resume is often slipping a piece of paper into an entire pile. The problem may not be that you’re not qualified, they might be finding someone who fits the bill before they can even get to your application. If you’re getting impatient, start thinking outside of the box. Would you be willing to move for the perfect job? Start looking for ideal opportunities in other cities and apply for those. What companies or organizations are in your immediate area and who works for them? Research who works for them and find them on LinkedIn. Connect with them and send them an email introducing yourself and see if they’ll respond. Find the HR employees for those companies and ask for the status of those open positions you were inquiring about. Pressing “apply” may not be enough these days. Getting noticed through a computer may require you show-up on more than just a resume, and there’s nothing wrong with that.

What’s your opinion on a man giving women money just for the heck of it? When is the right time to share expenses or determine who should be paying when they go out. These are all things that many people think are commonsense but I’ve noticed that depending on the culture, certain things come as insults so I wanted to ask your opinion. What’s the rule at the end of a date?

Unless you’re in a committed relationship, I’m a bit opposed to taking money from men and that’s a complete personal preference. While it’s a nice gesture, I never wanted anyone, especially a man, to feel as if money could sway me or that I needed him for any reason. As far as picking up expenses, everyone has their own theories but I’m a bit more conservative. If a man takes me out, I expect him to pay, even if I decide not to allow him. There are a lot of things to take into account, but I typically base it off of who makes more money. If I was dating a man who made equal to or less than me I’d be more inclined to split things. We have to be realistic and ask ourselves “if I was a man dating a woman, could I afford to?” because dating is pricey! It boils down to what works best for the two people who are dating. Don’t be outrageous with your expectations, but don’t feel guilty setting them.

How long were you putting in work before you saw your personal brand blossom?

I immediately saw a positive response to my blog when I launched. I can’t tell you exactly why, but my assumption is people were already interested in what I had to say before I said it. Once I hit 10K followers, the growth became nonstop. It was months, if not an entire year before things actually started to stick. I think you need to build at something an entire year before you see it grow, and I mean consistently. Not twice a month. Every single day. I was doing something everyday to contribute to my personal brand, whether it was writing a blog post, reaching out to brands, doing research on how to monetize being a blogger or creating the content I needed to build more opportunities. Everyday for 365 days will look like a blur when you look back at it, because that’s how busy you’ll be. Keep going!

How long were you and your fiancé dating before he proposed? And with everything broadcasted on social media these days, how did you manage to keep your relationship private and off of Instagram? I’m such a social media person and my boyfriend doesn’t like his personal business to be on there. It seems as if you don’t constantly post about your relationship it’s deemed invalid these days. How did you find a healthy balance?

Me and my fiance were friends for a year before we started dating, but only dated for six months before he proposed – so do NOT use me as an example LOL. We are a very unconventional couple who met at the perfect time when everything was just “right”. If I’m being completely honest, we could’ve dated for six years and I still would not have pressured him to marry me. Marriage has never been too significant to me, but we knew what we wanted for our future and were both ready to take that step. It was easy to keep my private life off of social media because I mainly use my social media as a form of branding and business and less as a personal outlet. After my last relationship ended five years ago, deleting our photos hurt me deeply so I had vowed to never be loud about my relationship ever again unless I knew it was forever. In a way, I had also grown out of needing to flaunt all of my happiness on social media as well. The reason we feel so compelled to post about our relationships to people we hardly even know is to convince them and ourselves that we’re great, we’re happy, we’re so in love and I’ve got it so good! When I was doing that, it was a lie and that’s why it was so painful to delete. Because so much of my life of public and transparent, he really understood how selective I was with what I was comfortable sharing and never pressed me about it. On the other hand, he posted plenty of us and I didn’t mind it. Balance was what felt comfortable for me, and he respected that – vice versa. If you respect the fact that he doesn’t like to post you, he should respect the fact that you do. If you’re worried that he may not want to be posted for reasons other than what he’s claiming them to be, then you may have a bigger issue.

What are some tips and tricks you use to decorate your office/desk space?

I work in a less than glamorous cubicle that can be pretty drab day after day, week after week so I try and make the space as “me” as possible so that I feel productive and don’t dread sitting in it for 8 hours at a time. The first thing you should do is make it personal. What are your favorite colors? Incorporate them. Bring in framed photos of your family and friends or create a collage of things that motivate you. Add a desk lamp to brighten things up. Target and Homegoods are notorious for cute office decor. I got all of my wall art from those two places. Etsy also has some really great creative items for your work space. I keep a vase on my desk in case I pick up flowers from the grocery store. Bamboo plants are great indoor plants that need little sunlight but add some liveliness to your space. I also like to keep a few motivational books or devotionals that I can easily refer to. My favorites are The Maxwell Daily Reader, Jesus Calling, Don’t Sweat The Small Stuff and One Good Deed a Day.

When building a brand, many want to be able to collaborate with others (big or small) at some point to increase visibility and network. What would you consider are the top three things to focus on to set yourself apart regardless of the industry and niche?

The top three things you can do to set yourself apart in a saturated niche would be in this order, consistency, authenticity and interaction. The issue with an online presence is it’s so day-to-day. Today you post a great picture that gets 500 likes, but tomorrow if you don’t post, we’ve already forgotten about you. You have to consistently be in front of your potential audience if you want to increase visibility.  Second, you need to be as you as possible. Don’t attempt to recreate everything you see, don’t hold back on things you believe in, don’t try to design typical “blogger” captions. Inspiration is good, but be yourself. Lastly, interaction is key. Before you ask for anything from anyone, try building a genuine relationship with them. I’ve built many resourceful relationships on the internet with women who were in positions I wanted to be in simply because I interacted with them on a regular basis, instead of sending them a DM telling them I’d love to interview them for a Boss Ladies feature.

Any tips for young moms on how to stay true to their goals and not give in to feeling like we can’t accomplish our dreams because we have a child? I’m finding it hard to stay motivated.

Well first, you’ve got to do away with the thought that you can’t accomplish your dreams because you have a child. Think of all the other women who have! Cathy Hughes was a teen mom and both her and her son have been named Entrepreneur of The Year. You simply have to want it bad enough and your child should be your biggest motivating factor. Listen to her full-story on “How I Built This” for some major inspiration.

You guys, this week has been mind blowing. From not being able to stay in my own house because of the hurricane, to losing power, to having to find routes to get back home and finally making it into the office today – I’m mentally and emotionally drained, but so so ready to get back to work. You really take everything for granted when things are running smoothly but I can’t remember the last time I wanted to get back to my normal routine so badly. I have another video going up next week with some good content and am finalizing the slides for my upcoming webinar, so I will keep you all posted! Have a great weekend Labor Day weekend babes!

1 Comment

  1. BreAnn
    September 7, 2017 / 5:21 am

    Homecoming is coming up! This will be my first homecoming as an alumna. Do you have any suggestions on what to wear to the football game/tailgate and to the parties?