Black Friday Strategy | A Guide to Cyber Week Sales

Black Friday Deals | The B Werd

It’s the start of Cyber Week and Black Friday is one of the biggest shopping events of the year. I really want to help narrow down the best sales and purchases and also share how I take advantage of this time of year every year.

Avoid Shopping In Store – Seriously… Unless this a family tradition for you and your loved ones, I wouldn’t waste your time or patience trying to tackle any sales in store when they can all be found and made online. It doesn’t matter if you need toys or a TV; Best Buy, Target, and Amazon will have all of those on major sale!

List Out What You Need – I write out what I’m buying for my friends and family and use that as a go-to when searching for gifts online. With all of the sales going on you can easily become overwhelmed with page after page of search results if you don’t know exactly what you’re looking for.

Be Proactive – If there are items I know I’m going to need beforehand, I look for them before Black Friday. For instance, I know that I’ve been wanting a Nespresso machine and that I’ll also need new bedding for our guestroom in the next couple of months. I bookmarked a few favorites that I love already and will follow-up with them today to see which is cheapest, then purchase.

Here are some sales that are worth taking the time out to shop. I’ve divided them into categories so you can go directly for what you’re wanting. Many of these sales will be good throughout Monday and into the week, but I wouldn’t wait because the good stuff WILL sell out first. I’ll be updating this page as new sales arise so check back frequently!


SHOPBOP – Up to 30% off your order with code MORE17

LEVI’S – 40% off everything! Such a good sale!

EXPRESS – 50% off you entire order!

BCBG – 50% off your entire order!

LOFT – 50% off everything!

REVOLVE up to 50% off some of our favorite brands!

URBAN OUTFITTERS – BUY ONE, GET ONE! 50% off everything!

MISSGUIDED – 50% off EVERYTHING using code FETCH50


RIVER ISLAND – Up to 30% off + free shipping!

J. CREW – 40% off your purchase (use code THANKU)!

MACY’S – so many amazing sales happening here!

BANANA REPUBLIC – 50% off all regular priced items!

SOLE SOCIETYUp to 50% off select styles

ASOS – 30% off everything with code EPIC30

FOREVER 21 – extra 50% off all sale items with code EXTRA50

H&Mup to 70% off + free shipping

NIKE – 25% off sale selects with code EPIC25 ends 11/28

STEVE MADDEN – Buy one get one 70% off with code MERRY


BARNEYS – another amazing designer sale (40% off!).

NORDSTROM – 40% off designer sale and so much more!

NORDSTROM RACK – 30% off extra sale items

SAKS OFF 5THearn a $75 gift card while spending $150 & up to 40% off desingner selects

SAKS 5TH AVENUEone of my favorite sales for designer shoes and denim. Worth looking at!


BENEATH YOUR MASK – use BLACK for 20% off all orders!

BOBBI BROWN – 25% off your order + free shipping!

SEPHORA – select items on sale

SIGMA BEAUTY30% off sitewide + free shipping with code BF30

TARTE 25% off (almost) everything with code EVERYTHING

ULTA BEAUTY – select items on sale!


EBAYSeriously the BEST tech deals

TARGETA ton of great deals and doorbusters 

AMAZONEverything you could possibly desire can be found on here at a discounted price

WAYFAIRup to 80% off

WEST ELM25-30% off depending on total sale